Exhibition Overview

We introduce the messages and design concept
that Samsung Trading Company
and Cheil
Wool Textile Memorial Museum tell.

Purpose
of Exhibition

We want to communicate creative and
positive entrepreneurship
through
history of the early entrepreneurship and
challenge
of Samsung Trading Company
and Cheil Industries Inc.

Thinking makes a way.

Boboshi Dojang(步步是道場)
“If you walk and walk, you will reach sometime.
I have grown my business
with this idea.
Life like a taekwondo studio, and It was magnetic
polishing
that I was constantly creating a business.”
- Hoam Lee Byung Chul’s quotation -

Exhibition Direction

The theme of entrepreneur's spirit of young
Hoam and the process
of challenge is
“The Way of Thinking”, and we put it
into
the exhibition space design and story line.

PATH OF IDEA
  • IDEA

    The founding's beginning is thought
  • PATH

    Thought is gathered to form a path
  • WEAVING

    Roads is crossed development
  • BRIGHT FUTURE

    Form a bright future

Samsung Trading Company

Cheil Wool Textile Memorial Museum

  • IDEA

    The founding's
    beginning is thought
  • PATH

    Thought is gathered
    to form a path

Samsung Trading Company

  • WEAVING

    Roads is crossed development
  • BRIGHT FUTURE

    Form a bright future

Cheil Wool Textile Memorial Museum